AngularJS and SEO. What’s a marketer to do?
Define content sections
Marketers can create different sections of content on the page and show them as individual webpage. They can select keywords they want to rank for and draft an appropriate title, use image alt tags and uses all SEO signals properly. You need to ensure the key phrases and keywords used in the content are relevant to the products, work and the business niche. After finding the right keywords, you need to place them sparingly in page content, Meta tag and title tag. However, don’t stuff keywords in the content.
Use H1 tags intelligently
You can use multiple H1 tags in a single page. The content that follows H1 tags is considered distinct and separate from the page. However use only one H1 tag per section.
Incoming links are considered good in terms of SEO. You should try to get links from sites that belong to same business niche. You can ask you business partners and post information about your company and business wherever they accept guest posts. However, ensure the places or sites where you submit information about your business are relevant and quality sites. Never post information and get inbound links from spammy sites.
Social media platforms can be effectively used to build links. You can share link on Facebook, tweet your website or tweet individual pages, share links on Google plus and also on company’s Facebook page. This SEO linking strategy can significantly increase your search engine “visibility” and also help connect with customers
Put up fresh content
Fresh content is imperative of success of your website. The content you present to the visitors should have great value. While posting fresh content, perform a good keyword research and use the keywords that people are using. For best results always maintain a keyword density between 2% to 3%. Majority of the search engines rank website on factors such as relevancy of the content and fresh content. Old content can negatively affect the page ranking.
The importance of fresh content goes beyond SEO. The content is the main attraction for visitors so by posting fresh content periodically, you can ensure a regular stream of visitors to the website.
Speed up loading of pages.
Use Google Analytics
Google Analytics consists of several tools to measure performance of the website. You need to also analyze performance of the campaign and make changes to get optimal results. Using the Google Analytics tools, you can track your SEO efforts and tweak your SEO efforts for goal conversions.
By following the tips given below, marketers can easily overcome the disadvantages of AngularJS in terms of SEO.
NisosTech– A Leading Digital Media Marketing Company